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Archive for August, 2007

THE 100 OLDEST CURRENTLY-REGISTERED .COM DOMAINS

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A list of 100 oldest .com domains registered

Rank Create date Domain name
1. 15-Mar-1985 SYMBOLICS.COM
2. 24-Apr-1985 BBN.COM
3. 24-May-1985 THINK.COM
4. 11-Jul-1985 MCC.COM
5. 30-Sep-1985 DEC.COM
6. 07-Nov-1985 NORTHROP.COM
7. 09-Jan-1986 XEROX.COM
8. 17-Jan-1986 SRI.COM
9. 03-Mar-1986 HP.COM
10. 05-Mar-1986 BELLCORE.COM
11= 19-Mar-1986 IBM.COM
11= 19-Mar-1986 SUN.COM
13= 25-Mar-1986 INTEL.COM
13= 25-Mar-1986 TI.COM
15. 25-Apr-1986 ATT.COM
16= 08-May-1986 GMR.COM
16= 08-May-1986 TEK.COM
18= 10-Jul-1986 FMC.COM
18= 10-Jul-1986 UB.COM
20= 05-Aug-1986 BELL-ATL.COM
20= 05-Aug-1986 GE.COM
20= 05-Aug-1986 GREBYN.COM
20= 05-Aug-1986 ISC.COM
20= 05-Aug-1986 NSC.COM
20= 05-Aug-1986 STARGATE.COM
26. 02-Sep-1986 BOEING.COM
27. 18-Sep-1986 ITCORP.COM
28. 29-Sep-1986 SIEMENS.COM
29. 18-Oct-1986 PYRAMID.COM
30= 27-Oct-1986 ALPHACDC.COM
30= 27-Oct-1986 BDM.COM
30= 27-Oct-1986 FLUKE.COM
30= 27-Oct-1986 INMET.COM
30= 27-Oct-1986 KESMAI.COM
30= 27-Oct-1986 MENTOR.COM
30= 27-Oct-1986 NEC.COM
30= 27-Oct-1986 RAY.COM
30= 27-Oct-1986 ROSEMOUNT.COM
30= 27-Oct-1986 VORTEX.COM
40= 05-Nov-1986 ALCOA.COM
40= 05-Nov-1986 GTE.COM
42= 17-Nov-1986 ADOBE.COM
42= 17-Nov-1986 AMD.COM
42= 17-Nov-1986 DAS.COM
42= 17-Nov-1986 DATA-IO.COM
42= 17-Nov-1986 OCTOPUS.COM
42= 17-Nov-1986 PORTAL.COM
42= 17-Nov-1986 TELTONE.COM
42= 11-Dec-1986 3COM.COM
50= 11-Dec-1986 AMDAHL.COM
50= 11-Dec-1986 CCUR.COM
50= 11-Dec-1986 CI.COM
50= 11-Dec-1986 CONVERGENT.COM
50= 11-Dec-1986 DG.COM
50= 11-Dec-1986 PEREGRINE.COM
50= 11-Dec-1986 QUAD.COM
50= 11-Dec-1986 SQ.COM
50= 11-Dec-1986 TANDY.COM
50= 11-Dec-1986 TTI.COM
50= 11-Dec-1986 UNISYS.COM
61= 19-Jan-1987 CGI.COM
61= 19-Jan-1987 CTS.COM
61= 19-Jan-1987 SPDCC.COM
64. 19-Feb-1987 APPLE.COM
65= 04-Mar-1987 NMA.COM
65= 04-Mar-1987 PRIME.COM
67. 04-Apr-1987 PHILIPS.COM
68= 23-Apr-1987 DATACUBE.COM
68= 23-Apr-1987 KAI.COM
68= 23-Apr-1987 TIC.COM
68= 23-Apr-1987 VINE.COM
72. 30-Apr-1987 NCR.COM
73= 14-May-1987 CISCO.COM
73= 14-May-1987 RDL.COM
75. 20-May-1987 SLB.COM
76= 27-May-1987 PARCPLACE.COM
76= 27-May-1987 UTC.COM
78. 26-Jun-1987 IDE.COM
79. 09-Jul-1987 TRW.COM
80. 13-Jul-1987 UNIPRESS.COM
81= 27-Jul-1987 DUPONT.COM
81= 27-Jul-1987 LOCKHEED.COM
83. 28-Jul-1987 ROSETTA.COM
84. 18-Aug-1987 TOAD.COM
85. 31-Aug-1987 QUICK.COM
86= 03-Sep-1987 ALLIED.COM
86= 03-Sep-1987 DSC.COM
86= 03-Sep-1987 SCO.COM
89= 22-Sep-1987 GENE.COM
89= 22-Sep-1987 KCCS.COM
89= 22-Sep-1987 SPECTRA.COM
89= 22-Sep-1987 WLK.COM
93. 30-Sep-1987 MENTAT.COM
94. 14-Oct-1987 WYSE.COM
95. 02-Nov-1987 CFG.COM
96. 09-Nov-1987 MARBLE.COM
97= 16-Nov-1987 CAYMAN.COM
97= 16-Nov-1987 ENTITY.COM
99. 24-Nov-1987 KSR.COM
100. 30-Nov-1987 NYNEXST.COM

Source: Jottings

Written by rochit

August 29th, 2007 at 12:31 pm

Posted in Internet

Tagged with

Internet ads facing speedbreakers

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Some of the after effects of Internet. The Internet advertising industry is facing one. I came across this article which shows how users are finding ways to block ads…..

While the Internet has decidedly emerged as a key advertising medium, with more people spending more time on the web or directly downloading content, including music and video, it may not be easy for advertisers to force surfers to watch the ads – unless they are ready to.

You could say that spamming by ads is not on. Less than a week after Google-owned YouTube started embedded advertisement overlays on the video content downloaded from the sites, a high-tech software developer has found a way to block the ads, technology blogger and consultant Amy L. Webb reported on her site mydigimedia.com.

Netscape developer Chris Finke made the software which can be downloaded as extension of the Firefox browser popular with those seeking more privacy and efficiency on the Net. It is appropriately called TubeStop.

“…it’s obvious that we’re avoiding online advertising unless something — interesting content, say — compels us to watch. Marketers will continue finding ways to insert ad material into digital content, but programmers will always find a way to block it,” she added. The dilemma of ad blockade is not easy to resolve for those seeking money from advertisers keen to hook surfers.

Google’s own search-based advertisements involve payments only when surfers click on the links that lead up to the sites of the advertisers. Market research firm Zenith Optimedia forecast in March that Internet advertising expenditure would grow to $42.9 billion by 2009, from $31.3 billion in 2007.

The WSJ reported that the phenomenally popular social-networking website Facebook Inc. is quietly working on a new advertising system that would let marketers target users with ads based on the massive amounts of information people reveal on the site about themselves. Facebook, which is already being discussed as a potential takeover target for companies, is yet to clearly capitalise on its popularity. MySpace has already launched a targeted ad platform for its social networking site.

Written by rochit

August 29th, 2007 at 12:26 pm

Posted in Advertising,Internet

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10 Tips About Obtaining Better Google Rankings

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What to do and what not to do to improve your google rankings… Check out these tips.

 

1. The Quick Fix

There are no quick fixes in creating higher rankings in Google so dont expect a good ranking overnight. You have to have a lot of patience in the search engine optimization game. It will take months for your efforts to come to fruition. That’s why it’s important to get things right from the start and plan out your strategy.

 

2. Keywords

Keywords are one of the most important part of search engine optimization. You must do your keyword research before starting your website if you can, because this will form the basis of all your search engine optimization.

 

There is no point going for broad keywords such as “website design” since there is too much competition for those keywords and you will find it very difficult, if not impossible, to reach the top spot in Google. You are better off using long tail niche keywords. They will have a smaller search volume, but it will be easier to obtain top position. People are more likely to find what they are looking for with long tail keywords. For example, if someone needs a website, they may type “web design” into Google and visit a few websites. They may then discover they also need hosting and a domain name and do another search for “website design hosting and domain name services” and this may be your niche keyword or key phrase.

 

How do you find keywords that people are searching for? Well a good free tool can be found at SeoBook.com or, if you want something more professional, you can use wordtracker an excellent service for finding niche keywords. You should try and get at least 10 keyword phrases.

 

Once you have found your keywords, do a search with them on Google. First of all look at how many results there are. If it’s in the millions, then maybe your keywords are not that good and would be too competitive.

 

If you can find keywords with results at about 50,000, then you could be onto a winner. You should also check out your competition. Click on the top result for your keyword in the SERPS (search engine results pages) and check out their pagerank. This will give you a rough idea of what you need to achieve to get top placement. Also, you should check to see how many links they have pointing to their website as this will give you a rough idea of how many links you will need to get to the top position. To do this, in the search box type link: www.thedomain.com and you will get a list of websites that link to that domain, but it’s a good idea to do this in the Yahoo search engine because it provides a more extensive list of back links. Google will only show you a percentage of their links, usually pagerank 3 or higher.

 

Remember, these are only rough estimates because every website is different and less, more relevant links will achieve better results.

 

3. Title Tag

 

Google sees the title tag as the most important and relevant part of the webpage it retrieves. This is one of the few things you have any control over in Google’s search results. The title tag is the underlined header for your result in the SERPS. It also appears at top of your browser window. Keep this descriptive and readable but at the same time include your newly found niche keywords. Google will also highlight the keywords in your title that were included in the search query.

 

 

4. Description Tag

The description tag is the description of the webpage which resides under the title tag in the results. Again use your keywords in here, maybe some of the lesser ones you discovered. This is the only other part of the results you have any control over. Google will also highlight the keywords in here that match the search query. Again remember to keep it descriptive and readable.

 

 

5. Domain Names

If you can, try and include your main keywords in your domain name. Google will highlight them when they match the search query. This can give your ranking a little boost bcause it will show that your website is relevant to the search query.

 

6. Content

 

Content is very important. If you have ever changing fresh, unique content on your website relating to your topic, Google will love you for it and other websites will link to you. In return, this will increase your rankings, but you should really be doing this anyway. A website with no changing content is a dead website. Your content should contain your keywords, but don’t spam your content with your keywords. Use them at the start and end of your webpage and sprinkle them in-between. Also use them in your header text and even bold a few as this shows Google that these words bear more importance.

 

7. Pagerank

Why are people so obsessed with that little green bar on the Google tool bar? Well I’m here to tell you that you can stop obsessing about it right now.

 

The thing about the pagerank bar is it can be at least 3 months out of date as Google only updates it in roughly a 3-month cycle. Only Google knows your true pagerank which changes all the time. Google regularly spiders your website and scans for new content and links to show the most relevant content in its results. Therefore pagerank is pretty inaccurate.

 

The other thing people get confused about is that it’s called pagerank not siterank. What I have determined is that your website will get assigned a pagerank figure and then it will be distributed through your indexed pages, for example if your website gets a figure of 5, then your home page may get a pagerank of 3 and your other pages get a 2 or maybe a 1 and so on. If these other pages also have links to them, this will increase their own individual pagerank.

 

The only advantage of that green bar that I can see is for exchanging links. You can get a rough idea of what a website’s ranking is and you can decide whether or not to exchange links.

 

 

8. Linking

One-way links are better than 2 way links, but one-way links can be harder to obtain. Why should someone put your link on their website; what’s in it for them? You can do this by writing articles like this one and submitting them to article websites, social media websites or on your own blog, but remember to add an author’s bio which includes some links to your website.

 

Reciprocal links are easier to come by, but in the early stages, when you don’t have a good pagerank will be more difficult to obtain. Once your pagerank increases you can be more selective of the pagerank you exchange with.

 

Don’t forget about the guys starting out when your green bar starts to increase. If they have a website with good quality content, then you should consider linking with them. Remember we all need to start somewhere and today’s page rank of 1 is tomorrow’s pagerank 5. Try to link with relevant websites because Google likes this, and you will receive quality traffic from these websites for years to come.

 

Also, I have found a great little tool which checks potential link partners to see if they are linking to bad neighbourhoods. A link exchange with a penalized website could also result in a Google penalty for your site. The tool can be found at:

 

 

http://www.bad-neighborhood.com/text-link-tool.htm

9. The Open Directory (DMOZ)

 

You should always submit your website to DMOZ since it can take an age to get listed there and Google uses these results in its organic results sometimes. I recently wrote an article discussing this topic and some people commented on this and said that they haven’t submitted to DMOZ and their rankings are fine. This may be true, but one thing you should remember is that lots of directory websites use DMOZ results, which in turn will get you more one-way links.

 

 

10. Blogs

Blogs are loved by Google because they have lots of text and are constantly getting updated; so start your own blog on your website. Include articles, stories and anything that’s related to your website. If you give people something of interest, they will come back for more and link to you.

 

That’s all for now, take care and good luck! And remember, you only get out of something what you put in to it.

 

As Learnt from Kevin Gallagher article

 

Written by rochit

August 29th, 2007 at 11:37 am

Posted in Tips & Tricks

Tagged with ,

Outward Links Can Kill Search Engine Rankings

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Link building strategies have, for most people for a long time, revolved around reciprocal link exchanges. Whilst most people understand that links are important, they generally don’t understand why this is so. In a nutshell, a link to your site has traditionally been accepted by Search Engines as a vote for your site. A link from a topic or theme-related site to yours is better than a link from a site having a completely different topic. An important site’s link to yours carries more weight – for example from The Open Directory, or Yahoo Directory. All pretty straightforward…

BUT… the rules have changed… significantly! All the thinking webmasters worked diligently to build links – willy-nilly – in order to subvert the search engine rankings and gain an advantage to themselves at the expense of everyone else. For a long time, there have been mutterings about this, and comments from Google staffers about possible penalties from linking to “bad neighbourhoods’” and – heaven forbid it – buying links! Google et al simply don’t approve of willy-nilly link-building schemes, and have recently tightened the screws a bit more, in two notable ways…

Bad Links

Some links are bad… for example, if you are a car sales company and you’ve got dozens of completely irrelevant links to international hotel sites… yeah, YOU know the ones! in Prague, Munich, Shanghai etc! That’s a BAD neighbourhood over there! That IS going to put a world of hurt on you! And as for the Free-For-All link sites, web rings, and 3 way link schemes… that’s just suicide in cyberspace! Why? Coz its a blatant and completely indefensible attempt at cheating the system!

Reciprocal Links – Almost a Waste of Effort

Reciprocal links are still of some value, providing the link titles are explicit, and if the page they link to you from has a higher Page Rank than the page from which you link to them. The concept of a link to you being a vote for you, and being added to your site’s Total Vote Count has a flip side. A link from you to someone else essentially deducts one vote from your total vote count… meaning its value is minimal when compared to a 1-way incoming back-link!

1-Way Outward Links Are Toxic

Ok, lets assume you are a service provider, maybe a health clinic, and you deal with hospitals, other doctors, specialists, nurses, laboratories. So, as a benefit to your visitors, you place direct links to their web resources on your links page. Is that clever?

Most certainly it is NOT! Transfusion time, because you’ll be haemorrhaging Page Rank with nothing in return! Do it, but be smart about it, because there is NOTHING to be gained (by you) from linking to any site that does not link back. So make sure your links include the “nofollow” attribute that tells SE’s that the link is NOT a vote by your site for that site!

Link Content Is Mission Critical

This is mission critical because Google and others have decided that they can’t trust you to be honest about your site! Basically, it seems like there are two web tribes – those who know not so much about how things work, and those who know more than they should. There should also be a flourishing third tribe, who just build great sites with lots of terrific content that automatically ranks highly – but nobody’s seen nuthin’ from those guys for ages!

The tribe who know more than they should ruthlessly manipulate every available loophole to dominate search engine rankings, at the expense of those who have yet to read SEO For Dummies. Therefore, Google decided that its essential that there is some external correlation between what YOU say your site is about, and what OTHER people say your site is about… This is done by analysing the words in the Link Title on all links pointing to your site. Bottom line here is – if a keyword phrase does NOT appear on links to your site, you ain’t gonna rank for that phrase!

For many established sites, this is the main reason they might have experienced a noticeable decline in rankings in the last few months. Most older sites will have a majority of incoming links based on their business name, and NOT on their activities / products / services / location etc. To use the common “widgets” analogy – if you are selling “widgets” and all your incoming link Titles have only your business name e.g. Smiths Manufacturing Co Ltd, it’s now very difficult for you to rank for “widgets”!

Backlink analysis reveals this shortcoming rather quickly and, lucky for you, it is possible to remedy this by building 1-way incoming back-links using multiple Title / Description combinations that contain a good spread of relevant keywords. It does require some keyword research, and it is tedious – but if you don’t do it, you are certainly not going forwards! But your competitors might be…

Source: The SEO Guys Blog

Written by rochit

August 29th, 2007 at 11:37 am

Posted in Search Engines

Tagged with ,

Social Media and Search Rankings

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Over the past few years, the Internet has increasingly become a participatory social network where user-generated content is just as important as traditional advertising messages. This means your articles, blog posts, videos, podcasts, and other comments on the Web are now critical sources of information about your company, your products and services. This phenomenon has given consumers a voice and weakened the power formerly held by advertising media. Social media, therefore, becomes increasingly important to a Web site’s success and its visibility in search engines.

Not long ago, search engine optimization focused on fine-tuning your on- and off-page Web site elements in order to achieve better rankings in the search engines. While on-page elements remain the fundamental building blocks of your SEO campaign, it is no longer the entirety of the puzzle. With the rise of social media, it is more important than ever to create and optimize many different types of content in order to dominate the SERPs. The íncrease in user-generated content, and implementation of Google search personalization and universal search, has helped bring this about.

Search Personalization

In personalized search, individual user search results are reordered based on their previous search behavior and other indicators. Pages can move up or down based on the influence of a user’s Google home page content, bookmarks, search history, Web history, etc. While Google is the only search engine currently adjusting rankings using personalization factors, Yahoo and Ask have variations on this theme with MyWeb and MyStuff.

Google’s reasons for initiating search personalization are that it delivers more relevant results and can reduce sp@m. Others have challenged this rationale, stating that user interests are not static and can vary by season, mood or other factors. It’s also difficult to know user intent based on clíck behavior, as sometimes when people clíck on a link they’ll immediately realize this wasn’t what they wanted and clíck off. Queries can also be hit and miss, landing users on non-relevant sites which would then be used in creating non-relevant future results for that user.

Because of personalized search, optimization techniques will change, requiring more intense multivariate analyses in the competitor landscape since the leading competitors will vary as the SERPs vary. This will affect analyses of competitor on-page and off-page factors, especially keyword analysis. However, all the basic optimization tactics remain important. Content, in particular, must do a better job of telling search engines what the page is about, and this will result in better rankings for those able to do so.

Universal Search

With the advent of universal search by Google and others, search marketers and site owners will soon find it necessary to optimize their Web sites for a broad range of content types. This means creating content in every media and vertical niche applicable to your brand. Compelling, useful and widely propagated content will create more search visibility and Web site success.

Fresh content will bring repeat visitors and íncrease the odds that other users and Web site owners will want to share your content with their visitors, creating more backlinks. For most brands, the benefit of encouraging social networking activities is increased search visibility.

Search engine optimization techniques vary depending on the type of content being optimized. We’ve written before about optimizing content for Google image search, video search, news, maps and blog search. Two other areas you can optimize content for are podcasts and your Google Base data feeds.

Optimizing Podcasts

To create a podcast, you must record an audio file to be uploaded to the Web. Once uploaded, users will be able to download this rich media file and listen to it via an iPod or some other media player.

Up until recently, multimedia search engines relied on metadata to determine relevancy of rich media files. However, this was insufficient for finding relevant podcasts because the average podcast is 15 to 20 minutes long and has only 25 to 30 words describing it.

Currently, speech recognition technology is used to determine the relevancy of audio files. Speech recognition and extracting podcast content is essential for indexing content and making it findable by users. One way to do this is to play audio snippets to determine the relevancy of the terms within a podcast.

When optimizing your podcast ensure your content is easily found by promoting only one feed. Optimize the audio file, and then optimize a landing page for each episode in addition to your category page. Make your subscription information visible on landing pages. Create valid feeds and validate them with a feed validator tool such as FeedValidator.orgW3C Feed Validator. or the

Your podcast should have a unique, keyword-rich Title tag explaining the subject matter. The landing page should contain a link back to your Web site. The publication date is important. This tag specifies the last time the feed was updated. Include image tags if applicable.

Since iTunes does not redistribute, we recommend building a separate feed for iTunes. You can promote with three separate feeds, a media feed, a 2.0 feed and an iTunes feed. Include a transcript or a summary of the podcast on the landing page, depending on the podcast length. If it is brief, only a summary reviewing the main points is necessary.

Optimizing Google Base Data Feeds

Google Base is a database where you can upload all kinds of online and offline content for sale. Your items will include labels and attributes to help describe the content you are uploading, making it searchable for users. Attributes are the words that describe the characteristics of your items. You can enter multiple values separated by commas for any given attribute. Labels are keywords that can be used to classify or describe your item, such as products, services, and even a house for sale.
The items you submit to Google Base will go in the Base directory, and some items, depending on relevance, might also go into the Google SERPs, Froogle or Google Maps. So the quality of your data is important if you want it to be found far and wide.

Use Google Base custom attributes to optimize your feeds. Google Base allows you to specify your own custom attributes, which means you can include additional information about your items. Unlímited custom attributes can be included in your tab-delimited bulk upload file. Detailed descriptions can make your items more relevant, getting them into the Google index and other vertical databases, providing more opportuníty for them to be found.

Since many of those uploading their data feeds to Google Base don’t know about the custom attributes feature, you would gain a significant advantage because your feeds will be more successful than those of your competitors.

Another way to gain competitive advantage is to completely automate your Google Base data feeds. By automating your feeds, you ensure that the information uploaded to Google Base is up-to-date and accurate.

Automate your Google Base data feed by connecting it directly with your database with a process that pulls the most recent data once a day, submitting a new bulk upload to Google Base on a regular basis. Outsourcing this task takes about one day’s time for setup, and then it becomes automated. One resource for such e-marketing services is Hudson’s Horizons.

Though the fundamentals remain the same, search engine optimization is an ever evolving industry, adapting as the search landscape continues to change. It is now important to create and optimize many different types of content to dominate the SERPs. Optimizing your podcasts and Google Base data feeds will go a long way toward expanding search visibility.

An article taken from an email of sitepronews written by By Susan Esparza

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Written by rochit

August 27th, 2007 at 6:00 pm