Archive for the ‘flametree’ tag
ABN Amro starts social networking site
This is what I was talking about when I wrote my previous post on branded online communities.
In the netherlands ABN Amro has started a social networking site called “Flametree”
I think now Indian companies also should take cue from what is happening on the internet and what are brands doing. They should adopt these international inititatives as soon as possible and not wait 3-4 years to give it a thought.
Flametree offers solutions to share knowledge and information to entrepreneurs and SME’s and will also launch other new services this coming year.
Flametree is free, and ‘open’ to non ABN AMRO entrepreneurs. This creates a great acquisition opportunity for ABN AMRO. As per my previous post it’s great to see that ABN AMRO has listened to it’s customers and is willing to facilitate and help them by getting them involved in the brand.
Do read my previous post on brand online social communities to know more about my thoughts.
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